Netflix Introduces Ads and Improves Video Quality on Basic Plan
Netflix has been facing a loss of subscribers due to some of its recent decisions, leading to a historic surprise by Amazon Prime Video in the United States. With the situation becoming increasingly complicated for Netflix, the on-demand content platform has taken action to resolve the issue.
The company reported through an earnings release that its ad-supported rate, which allows users to access the majority of Netflix content with ads, will now include video quality of 1080p versus 720p and two simulcasts in all 12 ad markets, starting with Canada and Spain.
This means that Netflix with ads will be able to be seen in 1080p without paying more. Those subscribed to the basic Netflix plan with ads do not need to take any action, as the platform will directly increase the quality of the resolution.
Limitations of Basic Plan with Ads
The basic Netflix plan with ads does not offer the entire Netflix catalogue, and some movies and series are not available.
Netflix Basic with Ads is currently available in Australia, Brazil, Canada, France, Germany, Italy, Japan, Korea, Mexico, Spain, the United Kingdom, and the United States. It will likely reach other markets throughout this year.
Enjoy Full HD on Compatible Devices
To enjoy Full HD content from Netflix, a television or screen with Full HD resolution is necessary.
Although the ad-supported plan still has limitations, the upgrade in video quality will be welcomed by many subscribers.