‘Sugar Daddy’ apps banned on Android: New sexual policies in Google Play Store

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When the pandemic began, in Spain online searches for the words ‘Sugar daddy’ grew from 15,000 to 25,000 a day. In March they were 17,000, and by the end of summer, 41,000. For those who do not know the term, a “sugar daddy “is usually an older / middle-aged and wealthy man / with a good income, who is willing to spend money in exchange for a relationship with a Young female student and / or between 25-30 years old.

The Girlfriend Experience

Of course the opposite is also true and there are ‘Sugar mums’, but the vast majority are men in search of ‘sugar babes’. The first thing that is thought of is in terms such as ‘escort’ or ‘prostitution’, but those who practice it or exploit it through platforms and websites created for this purpose, they point out that this is not the case, since prostitution is sex for money. And a ‘sugar daddy – sugar babe’ relationship It does not have to include sex, but only friendship, hanging out, having dinner, etc.. Sex remains optional, optional and always if she wants to – at least that’s the theory.

The pandemic that we are still experiencing has brought with it a job crisis such as sight in 2008 and later years, and this has forced women of different profiles – for example, 40 years old – to register as ‘sugar babes’ on ‘Sugar Daddies’ pages ‘due to lack of income, finding men willing to strike a financial deal and give them amounts of money on each date for hanging out with them. There may or may not be sex -There are a lot of men with high incomes who seem to feel lonely and simply pay to have someone listen or hug them-, but those involved do not see it as prostitution, but as paying someone to be your girlfriend, it that el film The Girlfriend Experience de Steven Soderbergh it reflected so well.

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The line of meaning for the society between prostitution and “relationships of mutual interest in which the company rewards itself with an aid”Is fine, often diluted, and as some Sugardating website owners point out, the lack of culture in Spain about this type of relationship makes many of the men who enter Spanish sites ask the girls more as if they were prostitutes than like sugar babes, unlike seen in other countries.

Sugar Daddy apps forbidden on Android

Be that as it may, and whatever it may look like, the current crisis has increased the number of profiles of registered women, and the scale is now 25 sugar babes por cada sugar daddy. And where there is business, there is no shortage of interested parties, so there has also been an increase in the websites of this type of service and mobile applications. And that has not pleased Google, which has decided to stop it cold in its Google Play Store.

For this reason, Google has announced changes to its Policy of Inappropriate Content, by which it will prohibit in the Android application store those that offer sexual relations in exchange for some type of gratification. Changes to the Policy introduce new restrictions regarding sexual content, which currently prohibits applications that “include or promote sexual content or profanity “, O “any content or service whose purpose is to provoke sexual pleasure.”

As of September 1, Google will also ban ‘sugar daddy’ or ‘dating for interest’ apps, which promote sex in exchange for some kind of reward. SAccording to Google on the support website de Google Play:

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Effective September 1, 2021:

We will update the Inappropriate Content Policy to establish new restrictions. about sexual content, specifically forbidding sexual intercourse in exchange for some kind of gratification (for example, the “sugar dating” or dating for interest).

Will this measure serve to stop sugar dating in the world? Or while this crisis situation lasts, will sugar Daddy and sugar babes continue to grow in number under the protection of privacy that the Internet gives you?


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