Designer sunglasses are some of the hottest products this year. Based on data from Grand View Research, the demand for designer sunglasses grew significantly due to the rise in digital advertising as well as celebrity endorsements. In 2022, the global sunglasses market was valued at $29.72 billion as consumers are more inclined to spend on luxury and branded sunglasses for both fashion and function. Designer sunglasses worn by celebrities and movie stars have also become a trend, influencing consumer styles and preferences.
The designer sunglasses category can be intimidating for some people. Fortunately, with so many styles available, they’re suitable for any use case you can think of. Today, you can find a range of designer sunglasses from brands such as Ray-Ban, Prada, and Gucci that come in different styles. Whether you’re into classic, retro, or sporty frames and lens shapes, you’re sure to find a trendy pair of shades for any event. Most designer sunglasses also come with polarized lenses for maximized eye protection in any environment.
If you’re looking to invest in luxury fashion brand value as well as some stylish protection for your eyes, this post will be your guide to the best designer sunglasses for every occasion:
Ray-Ban Aviator for casual outings
In a previous post, we highlighted the secret “teardrop” lens shape hidden in Ray-Ban’s widely recognizable logo. Founded in 1937, Ray-Ban has become almost synonymous with Aviator-style sunglasses, known for its teardrop lenses. While initially designed and made for pilots and aviators, the Ray-Ban Aviator has become a style staple for celebrities and most other people today. If you’re unsure of what sunglasses to wear for a casual day out, you can consider getting the iconic teardrop sunglasses. The thin frames and timeless lens shape will help you stand out on casual outings while representing an iconic American brand. Today, there are many variations of the Aviator, featuring different lenses and frame colors. You can opt for newer, stylized versions or stick with the elegant classic look, depending on your preference.
Saint Laurent 461 Betty for glam parties
Meanwhile, if you’re looking for a stylish accessory for a party coming up, consider angular sunglasses like the Saint Laurent 461 Betty. Featuring thick, black, rectangular frames, the 461 Betty looks simple but bold and stylish. Pop star Miley Cyrus recently wore the designer shades in her music video for her new song “Flowers,” as well as other red carpet appearances as well. If you’re not a fan of over-the-top, vibrantly colored lenses or frames, the 461 Betty is a great way to stand out from the crowd in a subdued way. The pair’s seemingly simple design means it can also be used outside of parties, offering 100% UVA/UVB protection for your eyes. If you do want some color, the 461 Betty is also available in clear brown frames for a more retro look.
Gucci GG1237S for beach fun
Finally, if you’re looking for a stylish day out on the beach and need a stronger balance between form and function, consider mirrored designer sunglasses. Mirrored shades can help protect your eyes using a special anti-reflective coating that bounces light rays and glare away from your sunglasses and eyes. In the designer category, the Gucci GG1237S features a mix of sporty and vintage thanks to its squared shape. Made in full plastic, the black frames and pink mirrored lens option will help you show off your style points at the beach. The GG1237S also comes with an exclusive lanyard — complete with the Gucci lettering logo — to help keep the shades in place while you wear them. This is great if you’re worried about dropping or misplacing your shades while doing outdoor or water activities at the beach.