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The Phenomenal Success of ‘Barbie’ at the Box Office

The Phenomenal Success of 'Barbie' at the Box Office

The Phenomenal Success of 'Barbie' at the Box Office

Warner Bros.’ blockbuster film ‘Barbie’ continues to dominate the North American box office, earning an estimated $93 million this weekend. The movie, which has been described as ‘rolling down a hill of cash,’ has been a major success story in the midst of a middling Hollywood summer.

Alongside Universal’s dark biopic ‘Oppenheimer,’ which earned $46.2 million in its second weekend, ‘Barbie’ has provided a much-needed boost to the industry. Analysts have even coined the term ‘Barbenheimer’ to describe the combined success of the two films.

Despite initial skepticism, ‘Barbie’ has proven to be a hit with audiences. The film, directed by Greta Gerwig and starring Margot Robbie as the iconic doll, has surpassed expectations by generating $351.4 million in North American ticket sales and $423 million internationally. It is on track to become the next billion-dollar blockbuster.

‘Oppenheimer,’ a historical drama about the creation of America’s atomic bomb, has also exceeded expectations. With $174.1 million in domestic earnings and $226 million internationally, the film has solidified its place in box-office history.

In third place for the weekend was Disney’s new release, ‘Haunted Mansion,’ which earned $24.2 million. The film, featuring LaKeith Stanfield, Tiffany Haddish, and Owen Wilson, has a long way to go to reach profitability, as Disney spent $150 million on its production.

The independent film ‘Sound of Freedom’ secured the fourth spot with $12.4 million in earnings. However, the low-budget action thriller has faced controversy due to its portrayal of child sex trafficking, with critics claiming it perpetuates Qanon conspiracy theories.

Rounding out the top five was Paramount’s ‘Mission: Impossible — Dead Reckoning Part One,’ which earned $10.7 million. Overall, all of the top five films earned double-digit millions at the box office.

The rest of the top 10 included ‘Talk to Me’ ($10 million), ‘Indiana Jones and the Dial of Destiny’ ($4 million), ‘Elemental’ ($3.4 million), ‘Insidious: The Red Door’ ($3.2 million), and ‘Spider-Man: Across the Spider-Verse’ ($1.4 million).

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