Video game fair: E3 only online in 2022

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E3 will remain purely digital in 2022 as well: The Entertainment Software Association (ESA) decided early on to only broadcast the video game fair via live stream. The usual exhibition halls in Los Angeles are closed for the third year in a row for the E3.

In 2020, the E3 was completely canceled, and last year the organizers implemented an online concept for the first time. The video game fair is likely to follow the same pattern in 2022. The ESA informed the magazine VentureBeatThe reason for the cancellation of the on-site trade fair is the corona pandemic. Further details on the alternative trade fair concept are to follow in the course of the year.

E3 has long been considered the most important video game fair in the world. It was the first port of call for video game companies who want to announce blockbuster productions or new hardware. The corona pandemic has sapped this nimbus: When the 2020 trade fair was canceled, publishers and video game companies simply hosted their own live streams. Last year it was similar – with the difference that an E3 logo was emblazoned somewhere on the live streams.

In general, the identities of the individual game fairs have increasingly faded into the background in recent years: The former visitor and party fair Gamescom was also downgraded to a pure stream event, its main event (Opening Night Live) just like that of the E3 (Summer Game Fest ) was moderated by Geoff Keighley. Keighley also moderated the Game Awards, with dozens of announcements. Outwardly, these events have a very similar effect.

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Last year, E3 still had the biggest “pull”: Due to the long tradition of the trade fair, more game companies decided to show their really important titles at E3, while the Gamescom main event played second fiddle despite its formal similarities. It remains to be seen whether this will also be the case in 2022. The E3 traditionally takes place in June, there is no exact date yet.


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