Xbox Game Pass falls short of its growth targets

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Xbox Game Pass has not reached year-on-year growth figures during the fiscal year ended on June 30, 2021. A financial document sent by Microsoft itself to the Securities and Exchange Commission of the United States discovered by Axios reveals that the North American company’s video game subscription service has experienced a remarkable growth this last year, but slightly less than what was estimated in their forecasts.

Xbox Game Pass grew 37.48% last fiscal year

According to the official document, Microsoft has reported a year-on-year growth of 37.48% in the period from July 1, 2020 to June 30, 2021; while the company had a forecast of an increase in subscriptions of 47.79%.

The question now is what has gone wrong in the forecasts of the firm led by Phil Spencer. The growth is there, continued in both members and value (You can check here the latest games added); however, they have been below estimates. The previous year was much higher as a percentage. During the course ended June 30, 2020, 85.75% of subscribers were added to Xbox Game Pass; the forecasts were 71%.

In January, Xbox Game Pass had 18 million subscribers

The last known number of subscribers dates back to last January, when they confirmed that Xbox Game Pass had exceeded 18 million members; while Take-Two CEO cited the figure of 30 million in a recent forum with Phil Spencer. The latter neither confirmed nor denied the information; he simply accepted the latest data revealed.

The future of the service is to continue growing on several fronts. On the one hand, Xbox One and Xbox Series consoles; on the other, Windows 10 PC. A third emerging focus is the world of Xbox Cloud Gaming, cloud gaming, possible on mobile devices, Xbox One, and computer. Microsoft plans to break even more barriers and reach televisions.

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The next big service launches are right around the corner. Xbox Game Studios will publish Age of Empires IV October 28, Forza Horizon 5 on November 9 and Halo Infinite December 8th. All available from day one on Xbox Gae Pass.

Sources | Microsoft (Axios); via VGC


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