ITV’s new sitcom for Superstore fans announces release date and it’s coming very soon

ITV2’s New Sitcom ‘Transaction’: Release Date, Cast, and Everything Fans Need to Know

ITV is lining up a treat for fans of workplace comedies with its brand-new sitcom, Transaction, set to premiere on Tuesday, 24 June on ITV2. Marking a notable new entry into the British sitcom scene, Transaction hopes to capture audiences much like the beloved NBC series Superstore, whose sharp wit and ensemble cast made it an international hit.

A New Workplace Setting for Classic Sitcom Hijinks

Transaction is the brainchild of Jordan Gray, who not only writes the series but also stars in it. Viewers may recognize Gray from her time on The Voice UK and from her Comedy Central YouTube shorts, which inspired this latest TV outing. The show’s pedigree is boosted by Nick Frost of Shaun of the Dead fame, joining the main cast alongside other notable names such as Doon Mackichan (Good Omens), Thomas Gray (A Good Girl’s Guide to Murder), and Francesca Mills (The Witcher).

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Set and filmed in Hartlepool, Transaction dives into the often-chaotic life of supermarket boss Simon (played by Nick Frost), whose ill-advised marketing strategy lands him at the center of a public relations storm with the LGBTQ+ community. To save face, Simon hires Liv, a transgender woman played by Jordan Gray, who the company sees as the perfect solution to their diversity issues—but is far more than the management bargained for.

"My one true goal with this show is to create something as timeless as my implants," Jordan Gray remarked at the show’s announcement, setting the tone for the unapologetic comedy fans can expect.

What Makes ‘Transaction’ Stand Out?

Much like Superstore, which focused on the hilarious and often heartfelt lives of employees at the fictional Cloud 9 big-box store, Transaction explores the workplace with a keen satirical edge. However, it also directly engages with contemporary issues surrounding inclusivity and corporate image, all wrapped in sharp scripts and bigger-than-life personalities.

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Executive producer Kenton Allen praised the cast and creator, saying, "Transaction promises to be a very eye-catching contemporary comedy, with Jordan Gray, Nick Frost, and Thomas Gray forming an unlikely but electric three-some. Jordan’s razor-sharp writing and timing paired with Nick’s legendary comedic presence is comedy dynamite."

For those who prefer to binge, all six episodes of Transaction will be available simultaneously on the ITVX streaming service starting premiere day. Find out more about the best streaming platforms and how to access ITVX in the UK via guides such as this roundup from Digital Spy.

Why Fans of ‘Superstore’ Should Tune In

Superstore ran for six seasons on NBC, gaining praise for its ensemble cast and its blend of comedy with social commentary on modern working life. The series found an equally enthusiastic audience in the UK, airing on ITV2 and quickly garnering a strong following after its ITV debut in 2018. To dig into why Superstore resonated and what lessons Transaction may take from its style, you can revisit its full history and character breakdowns over on Wikipedia.

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When and Where to Watch

Transaction premieres Tuesday, 24 June, on ITV2, with all episodes streaming the same day on ITVX. For more details and future updates, see the official ITV2 schedule or check the show’s dedicated page on Digital Spy, which covers British comedy TV thoroughly.

If you’re a fan of sharp, character-driven workplace comedies and have been missing the likes of Superstore, mark your calendar for Transaction—the next must-see sitcom set to spark conversations and laughter across the nation.


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William Quick
William Quick

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