Charli XCX Says ‘Goodbye Forever’ to ‘Brat Summer,’ and Fans Can’t Cope

The vibrant and playful ‘brat summer’ social media trend, championed by Charli XCX, has officially concluded. The trend, known for its lime green and ‘trashy’ aesthetic, heavily influenced the social media landscape over the past few months.

This whimsical phenomenon inspired several brat-themed events in London and even permeated the automotive industry, with a noticeable surge in advertisement views for green cars following the album’s release in June. It also found its place in the political arena, providing a colorful backdrop to US Vice President Kamala Harris’ presidential campaign, as Charli XCX famously declared, “Kamala IS brat”.

The essence of ‘brat’, as described by Charli, is about being that girl who is a bit messy, enjoys partying, and occasionally says foolish things. “Who feels herself but maybe also has a breakdown, but kind of like, parties through it – is very honest, very blunt. A little bit volatile,” Charli explained in a TikTok video.

However, with September and the arrival of autumn, Charli took to Twitter/X to bid farewell to ‘brat summer’, signaling the end of this lively trend. Despite this, many internet users are not ready to let go of the trend just yet.

Ideas for an autumnal version of the meme have already started to circulate, while Australians cheekily noted that their summer is just beginning. This playful resistance to the end of ‘brat summer’ even extended to Community Notes, a platform feature that allows users to add context to viral tweets. One anonymous user humorously claimed, “summer isn’t over until September 22, 2024,” a note that was eventually rated as “not helpful”.

As the season changes, the spirit of ‘brat summer’ persists in the hearts and memes of its enthusiasts, even as they slowly come to terms with its official end.

Source: indy100