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Rihanna’s 2024 Fenty x Puma Creeper Phatty Shoe Collection

Rihanna is redefining school style with her latest spin on the classic creeper shoe. Mere weeks after launching her highly-anticipated Fenty Hair line, the superstar introduces Fenty x Puma Creeper Phatty ‘In Session.’ This new release is accompanied by a star-studded campaign and brings a unique twist to the classic sneaker.

The campaign, captured by Philippa Price, offers an elevated take on school picture day. Rihanna plays “the good girl,” while film icon Anjelica Huston stars as the principal and Chloe Cherry of “Euphoria” fame embodies “the emo girl.” Other characters in the shoot include the theater kid, the popular girl, the nerd, and the class pet.

The shoes feature an oversized design and a stacked gum sole, available in two colorways: red and white, and solid black, each wrapped in soft corduroy and suede. The luxe gold aglets add a touch of elegance to the classic Creeper Phatty silhouette. These styles come in a range of sizes, from women’s and men’s to big kids’, little kids’, and toddlers’.

Rihanna in Fenty x Puma Creeper Phatty In Session campaign imagery
Courtesy of Fenty x Puma

Rihanna explains, “Your whole school will be wearing the Creeper Phatty’s and this campaign plays with that vision. We chose these colors and materials very purposefully for back-to-school. The black-on-black corduroy reminds me of my very own childhood, a uniform-approved shoe with the twist I always wished I had.”

Fans can purchase the Fenty x Puma Creeper Phatty ‘In Session’ styles at puma.com, with prices starting from $65 for toddler sizes and going up to $120 for adult sizes.

Related: Rihanna and A$AP Rocky star in a noir-inspired short film promoting a new Fenty product.

Source: The Hollywood Reporter