Shop A$AP Rocky's Savage X Fenty Pieces with Son RZA in New Campaign

Savage X Fenty is adding a personal touch with their latest men’s campaign, featuring Rihanna’s rapper boyfriend A$AP Rocky and the couple’s adorable two-year-old son, RZA. A$AP Rocky is seen modeling the Savage X Classics styles, which are now available to purchase in three- and six-packs.

A$AP Rocky and son RZA modeling for Savage X Fenty — Savage X Fenty

Rihanna and A$AP Rocky appear to be a fashion power couple, with Rihanna recently attending the A$AP Rocky X American Sabotage by AWGE Menswear Spring/Summer 2025 show during Paris Fashion Week. Now, A$AP Rocky is reciprocating the support by stripping down for this charming Savage X Fenty shoot. While the father-and-son shoot is utterly heartwarming, RZA’s cute mini Savage X Fenty style is unfortunately not available for sale. However, every item A$AP Rocky models can be purchased and is selling out swiftly.

For those looking to emulate A$AP Rocky’s style, Savage X Fenty offers these essentials in both standard and plus sizes. Special pricing is available for Savage X Fenty Xtra VIP members, but anyone can buy them at the original price. Below are the items featured in the campaign, available in a variety of colors and combinations.

Savage Classix Boxer Briefs