Sha’Carri Richardson’s Net Worth: Racing Towards Riches

Sha’Carri Richardson has already made history, and her trajectory suggests she’ll do it again at the 2024 Paris Olympics. The dynamic sprinter is staging a remarkable comeback for Team USA after being banned from the 2021 games due to cannabis use, which is legal in Oregon. Despite personal and professional challenges, Richardson has emerged as one of the most celebrated athletes of her generation.

“I almost have to remind myself, ‘Hey, you are that girl. You have done this before!’ As well as, ‘I’m not back, I’m better,'” she shared in an interview with Nike Women Zine. “Meaning, yes, I may have been younger and immature, but I feel like I’m now better. My talent has always been what it was, if not better. I’m still the same girl, but I’m a better woman. ‘I’m not back, I’m better’ just sinks into my head on race day.”

Richardson’s grit and determination have yielded significant success. Let’s explore Sha’Carri Richardson’s net worth in 2024 and how she’s amassed her wealth.

Born in Dallas on March 25, 2000, Richardson was raised primarily by her grandmother and one of her aunts. Her speed first garnered attention while she was in college. As a freshman at Louisiana State University in 2019, she shattered an NCAA record for the 100-meter sprint. Fast forward to April 2021, Richardson became the sixth-fastest woman of all time and the fourth-fastest American woman in history, clocking in at 10.62 seconds for the 100-meter sprint.

Unfortunately, in July 2021, she made headlines for a different reason. She was suspended from the Tokyo Olympics for testing positive for cannabis. Richardson later explained that she used cannabis in Oregon as a coping mechanism following her mother’s death. Despite her grief, her positive test barred her from competing in the 2020 Olympics, which were held a year late due to the COVID-19 pandemic. Paradoxically, this setback only heightened her fame.

Known for her distinctive tattoos, long nails, and bold makeup and hairstyles—styles partly inspired by Florence Griffith Joyner, the legendary American track star—Richardson continues to compete and will represent Team USA in the 2024 Paris Olympics.

In preparation for the 2024 Games, Richardson told Nike Women Zine, “I would say my legacy looks like showing people that no matter what happens, it’s a matter of what you decide you want to happen. No matter what happens in life, you have to be able to get up and dust yourself off. I’m not even just saying it in a negative way. No matter what is going on, you have to be able to stay level with yourself. Don’t get too high, don’t get too low.”

“When they see me, they know that I was a human first rather than an athlete,” she added. “You’re able to take something from my journey to be able to enlighten and help your journey. I ultimately want people to take that away from my legacy.”

Sha’Carri Richardson’s net worth in 2024 is estimated to be between $1 million and $5 million, according to Essentially Sports. Surprisingly, most of Richardson’s income doesn’t come from sprinting, as her salary from the sport ranges between $45,000 and $55,000 per year. Instead, she earns significantly through endorsements. Major brands like Android, Beats by Dre, Oikos, Olay, Sprite, and especially Nike, have all signed her, providing substantial financial support.

Richardson’s Nike endorsement deal is reportedly worth $20 million over five years, although these figures have not been confirmed. However, she is prominently featured in the brand’s collaboration with French fashion designer Simon Porte Jacquemus for the Nike x Jacquemus Spring 2024 collection.

“Fashion is so personal and I definitely use it to express myself,” Richardson said in a promotional interview with Nike Women Zine. “It can show how you feel, your mood, your creativity. From the colors you wear to the risks you take, fashion can be an outlet to show the world a little bit of who you are, and that’s why I’m inspired by Simon’s collection. The pieces are edgy and elegant at the same time, and it inspires me to keep showing up as I am while hopefully inspiring others to do the same.”

On a more personal note, Richardson’s mother passed away a week before the Olympic trials in 2021, a detail she shared with The New York Times.

Richardson attended Louisiana State University, where her speed first garnered national attention.

She currently trains under Dennis Mitchell, who won gold at the 1992 Olympics for the 4×100-meter relay and bronze for the 100-meter relay, according to NBC Sports. Mitchell also secured a silver medal for the 100-meter relay at the 1996 Atlanta Olympics.

Source: Essentially Sports, The New York Times, NBC Sports